Core Web Vitals were introduced by Google in 2020 as part of an ongoing effort to improve user experience. They measure key aspects like loading speed, interactivity, and visual stability. While the term is new, the focus on creating fast, stable, and user-friendly websites has always been an SEO best practice.
While code optimisation can help improve the performance of your website, the best way to support healthy core web vitals is to create a user-friendly website from the ground up. By designing a site with strong core web vitals prior to a build, you’ll run into fewer problems. At Digital Assassin, we offer a range of services within our WaaS package that help increase your core web vitals.
Yes. Our Assassin’s WaaS package covers every aspect of building a website, from content creation to technical upgrades. To learn more, schedule an obligation-free consultation with the Digital Assassin today.
Largest Contentful Paint |
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This refers to the average loading time of your content. Measured as the time it takes from clicking on a link to seeing the majority of a page’s content, we help your mobile-first ranking with content that loads within 2.5 seconds (which Google loves). Our Assassin’s Mission: Implement code optimisation techniques that streamline your website and remove slow-loading features. |
First Input Delay |
This metric measures how long it takes for a user to interact with your page. From choosing a menu option to signing in or entering an email, you want your users to act fast. If a user can take action in less than 100 milliseconds, you’ll be boosting your authority on Google’s monitor. Our Assassin’s Mission: Optimising your website’s code to reduce the impact of third-party code, unnecessary JavaScript, and creative compression. |
Cumulative Layout Shift |
This refers to the stability of each page when loading. If the elements of your page jump around while it loads, you have high CLS – and that’s bad for your SEO. You want your content, images, and links to stay in one place as a page loads, which prevents incorrect clicks. Our Assassin’s Mission: Undertake code optimisation initiatives that ensure each element of your page has a set place, plus implement accurate size attribute dimensions. |