Leadership Program

Make your business the preferred recommendation by AI with Digital Assassin.

Are you the top pick in AI searches? 

Does AI know your business exists?


AI search optimisation is more than just being visible. It’s about being a category leader with a profile of unmatched authority and trust. 

To do this, your business must be positioned as the definitive leader in your category. When customers ask high-value, complex questions, AI tools can consistently prefer and prioritise your brand over all competitors. 

Our AI Leadership Program: What it is


Digital Assassin’s AI Influence program is a 3–6 month strategic optimisation program designed to actively improve how AI tools understand, trust, and recommend your business.

Our Authority Program positions your business as a category authority that AI tools default to when answering high‑value questions. More than just recognising or recommending it, we’ll build your online portfolio to get your content above other businesses in your industry. 

Before you start the program, we’ll begin with an AI Discover Audit. This audit is a critical step that shows us (and you) exactly where you stand among your competitors in AI visibility. It also includes a proposal on how we can get your brand noticed by AI. 

Yes I’d Like an AI Audit

Our Mission Outcome

To get AI tools to prefer and prioritise your business over competitors. 

What’s included

With 16 hours of AI visibility work every 3 months, the leadership program includes everything in our Authority program, plus the following AI search optimisation strategies:

Authority and educational content strategy
Competitive displacement focus
External citation and reference strategy
Thought‑leadership positioning
Ongoing refinement based on AI behaviour
Advanced content and trust‑signal expansion
One AI Audit update every 3 months
Three copywritten thought leadership pieces every 3 months

Important note:

The Authority Program is only available in conjunction with Digital Assassin’s SEO package. Package exclusions include:

Traditional PR retainers
Influencer marketing
Short‑term campaign tactics

The Leadership Program  is best suited for

Market leaders
Premium brands
Businesses seeking long‑term advantage


Pricing

Period
Fee
Fee including GST
Paid monthly in advance via EzPay
3-month Option
$5,306.00 + GST
$5,836.60
$1,945.53
6-month Option
$9,285.50 + GST
$10,214.05
$1,702.34

Compare Our Programs

AI Influence Foundation


  • Technical AI visibility fixes
  • Page structure and hierarchy optimisation
  • Core schema implementation and validation
  • Service and location clarity improvements
  • Baseline AI-aligned content updates
  • Initial persona and prompt alignment
  • 3 Monthly AI Audit update
  • One copywritten thought leadership piece every 3 months

AI Influence - Authority

Everything in Foundation, plus

  • Persona‑aligned content creation
  • AI‑friendly FAQs mapped to real prompts
  • Expanded service explanations
  • Review and testimonial optimisation
  • Directory and profile optimisation (e.g. Houzz, Hipages [industry specific])
  • Strengthened internal linking and content depth
  • 3 Monthly AI Audit update
  • Two copywritten thought leadership pieces every 3 months

AI Influence - Leadership

Everything in Authority, plus:

  • Authority and educational content strategy
  • Competitive displacement focus
  • External citation and reference strategy
  • Thought‑leadership positioning
  • Ongoing refinement based on AI behaviour
  • Advanced content and trust‑signal expansion
  • 3 Monthly AI Audit update
  • Three copywritten thought leadership pieces every 3 months

Our Clients

Client Testimonials


★★★★★

"Rob and his team have created a professional communication environment to attract the right quality of customers to our business"


Andrea
Founder, Foliage Landscaping

★★★★★

”The Digital Assassin team developed the strategy and have delivered us amazing results”


Tim A
Peninsula Tint

Start your AI Journey Here

Speak to an assassin today to discuss your mission

 Book A Discovery Call With Assassin 

Terms and Conditions

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1. AI discovery is conducted for a single country and primary language only – Australia.


Open


2. AI reports will produce 6 to 8 ‘customer personas’, a fictional representation of the client’s ideal customer. The client will have the opportunity to change the Personas once; however, this will adjust the output.

3. The following AI Tools are included in our service:

  • Google Gemini 2.5 Flash
  • Google Search – AI Overview
  • Perplexity AI (Sonar)
  • OpenAI (including gpt-5-chat-latest and gpt5-mini)
  • Anthropic Claude (Opus 4.5, Sonnet)
  • xAI Grok 4
  • DeepSeek Chat & DeepSeek Reasoner

4. The AI tools included may be changed over time based on our discretion.

5. Competitors are selected by our AI analysis tool, and these results cannot be altered. We cannot add a competitor if they are not visible in the AI Tool and the selected personas.

6. AI optimisation services are advisory and analytical in nature. We do not guarantee inclusion, ranking, visibility, traffic, leads, or commercial outcomes within AI-generated responses, search results, or AI overviews.

7. AI platforms, models, and features may change, degrade, or be discontinued without notice. These changes may materially affect outputs, benchmarking, or comparability of reports. Such changes do not constitute a failure of service.

8. Our analysis relies on third-party AI aggregation and benchmarking tools, including Gumshoe AI. We are not responsible for inaccuracies, limitations, outages, or data changes originating from third-party platforms.

9. AI-generated insights may contain inaccuracies, assumptions, or inferred information. Outputs should be treated as strategic guidance only and not as factual, legal, financial, or marketing guarantees.

10. The client remains solely responsible for business decisions made based on the report. We do not accept liability for actions taken, changes implemented, or losses incurred as a result of reliance on AI-generated insights.

11. The client may use the final report internally for business purposes. All methodologies, frameworks, prompts, and analytical processes remain our intellectual property.

12. Any client-provided information is treated as confidential and used solely for the purpose of delivering the service.

13. AI optimisation (GEO/AIO) is distinct from traditional SEO and does not replace technical SEO, paid advertising, or content marketing services.

14. To ensure the AI analysis results are effective, the client agrees to provide accurate, complete, and timely information required for AI research, including business descriptions, products and services, brand positioning, website URLs, and relevant content.

15. Payment Terms

AI Discover

  • Full payment is required upfront.
  • Once ordered and paid for, no refunds are available.

AI Influence Packages

  • The full program must be completed once commenced.
  • Any failed or missed payments may result in work being paused until the account is brought up to date.

AI Defend

  • AI Defend is billed as an initial commitment of three (3) monthly payments.
  • The service will automatically roll over on a quarterly basis unless cancelled. To terminate the contract, two (2) weeks’ notice must be given prior to the next billing cycle.