Digital Assassin Insights

December 15, 2023 Exploring Customer Persona Development: How to Create Effective Customer Profiles for Targeted Marketing

One of the biggest mistakes you can make in business is trying to sell your product or service to everyone.  While it may be tempting to persuade every consumer on the planet to buy from...

Tags: Digital Marketing Strategy

November 15, 2023 Open Source Vs Licensed Software: Which Is Right For Your Business?

When it comes to web development, the software you choose as a website builder can make or break your site. As a digital marketing agency with years in the business, we’ve seen many business...

Tags: Web Development

October 31, 2023 7 Mistakes Businesses Make in Web Development

Your website should be built like your company’s best weapon. But somehow, most businesses get this crucial step wrong. A strong website should generate leads or entice your consumers to make...